So MSNBC’s parent network, NBC, and corporate grandparent, GE, decided that it was the better part of valor to bow to pressure from Republicans whining about “bias” than to continue pursuing a winning ratings strategy: they demoted “liberal” Keith Olbermann and Chris Matthews from campaign-season anchor duties (by the way, if Chris Matthews is a “liberal,” we might as well throw out the dictionary–the word has lost all meaning). The totally untainted by bias David Gregory (whom you may remember as one of Karl “M. C.” Rove’s backup dancers) will handle those chores from here on out.
The last straw–or more accurately, the excuse–for Olbermann’s demotion was his on-air objection to the GOP’s exploitative use of graphic 9/11 footage at their convention. Instead of maintaining the pretense of disinterested “objectivity,” Olbermann reacted to something he found shocking and disgusting with shock and disgust. For an anchorman, that’s a big no-no.
The principle that reporters and anchors should put aside their own opinions and present all points of view fairly is a good one, in theory. In practice, however, journalistic “objectivity” has been turned into an excuse for throwing skepticism, judgment, and even the recognition of empirical truths out the window. We must respectfully report what both “sides” say, even if one side says “fire is hot,” and the other side says, “fire is NOT hot, and third-degree burns are just Satan’s way of making us think that it’s hot–just like he went around burying all those dinosaur bones to make us doubt the book of Genesis.” Over the last couple of decades, the GOP has played the the media’s fear of being charged with “bias” like a violin, and the result is that views that would once have been considered nutty, and tactics that would once have been considered sleazy (like McCain’s baseless charge that Obama supports sex ed for kindergartners), must now be accepted without question. This is not “objectivity,” it’s capitulation to the irrational, and to the bullies who depend on the support of the irrational.